Bag once again with the ill behaviour...
So the Will I Stay video has launched- by far my most "professional" looking videos and, surprise surprise, a lukewarm reception. I really think that if there was ever a time when people fell in love with dazzling images and forgot to pay attention to what was going on in front of them, that time is long over.
Rather, I think people get impatient with things that seem unprofessional, but don't have a clear vision. If there's a clear vision in an unconventional package (Colin says "make the eyes go wow") then you've got something that can grab people. Slipshod, not sloppy, is that new polished.
So- back to the drawing board. The next joint coming out of the Munroe/Sportel camp will be good old fashioned wackiness. Be on the lookout for... well... better not reveal too much.
See the vid here.
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